Posted on Aug 02, 2021
One of the books in the Expedio library that is somewhat dog-eared from use, is “It’s not the BIG that eat the SMALL… it’s the FAST that eat the SLOW” by Jason Jennings and Laurence Haughton. It was published back in 2000, but retains it’s relevance today. Perhaps even more so. It is no secret that speed is one of the most competitive tools in contemporary business. And the book offers multiple examples to illustrate and confirm this.
But just as powerful are the many snippets of wisdom included. The book is worth the read, if just for these. Amongst them:
Being able to anticipate that which is likely to occur in the next few months and the next few years is enough to give you an edge over 99 per cent of the population who simply go along with whatever happens.
Time has disproved some of the predictions in the book. For instance, they believed that because of the democratization of information as a result of widespread internet access, the greater fool theory would no longer apply. Or, “the number of dumb people is quickly diminishing” In reality internet use has actually enabled the reverse.
But of course some truths are enduring. Such as “Show me someone with a five-year plan and I’ll show you someone who has no idea what’s going on. The game is about speed – getting to market in weeks or months, not years, and doing it faster than anyone else”.
“It’s not the BIG that eat the SMALL… it’s the FAST that eat the SLOW”. By Jason Jennings & Laurence Haughton, published by Harper Business.
Available from Amazon or Book Depository – or you can even buy a summary of the book on Kindle.